Download the free Coaching Starter Guide:
In this comprehensive guide, you'll receive:
The exact 9 step checklist to get your business started and your first paying athlete!
My 5 essential categories of apps you will need to get your business off the ground
3 ways to get new athletes NOW
In this comprehensive guide,
you'll learn:
The exact 9 step checklist to get your business started and your first paying athlete!
My 5 essential categories of apps you will need to get your business off the ground
3 ways to get new athletes NOW
Hi! I am Coach Michelle, a 15+ year Triathlon, Running and Endurance Coach turned business mentor for 100s of Endurance Coaches just like you over the last almost 3 years.
My coaching business, Fiv3 Racing, has been a highly profitable business since it's founding in 2016, allowing me to take home 6+ figures a year from my coaching the last several years, and I am here to help you learn how to do the same.
I teach coaches how to go from starting their coaching businesses to full on Coachpreneur: from fun extra income each month to 6 figures a year, even to 10-20k months while still creating amazing results and providing lifelong impact to your athletes.
I will help you with time management, pricing your coaching services, community building, the mindset of business, content creation and marketing with a goal of coaching more athletes in less time with more profitability.
I can't wait to see how you grow your coaching business in 2025!
"Michelle’s expertise, support, and unwavering belief in everyone changed my mindset and direction.
If you need someone to help you bridge the gap between where you are and where you want to be in your coaching business, Coach Michelle is the one to get you there."
- Wendy M a member of our Dream to 6 program.
"Joining the Dream Launcher Program has been a game changer. It has helped me to build the skills and confidence I need to get my business going. It has provided a community of support. I have watched my peers succeed and grow which inspires me to do the same."
- Jen H, member of our beginner coach business program, Dream Launcher for 9 months.
"I have gone from the idea of being an endurance coach to being a coach (with Michelle). This meant starting with no clients, no marketing/selling experience and a lot of reservations to having a handful of athletes, becoming consistent on social media, and learning how to confront those reservations."
- Sam D, member of our beginner coach business program, Dream Launcher for 9 months.
Get your free guide NOW
Your future self, coaching a number of your ideal athletes, enjoying bonus income and the feeling of creating huge athlete impacts will thank you!
With over a decade of expertise in providing top-notch software solutions, we offer tailored solutions to fit your specific business requirements and provide dedicated customer support to ensure your success.
Your future self, coaching a number of your ideal athletes, enjoying bonus income and the feeling of creating huge athlete impacts will thank you!
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Questions? Email us at Michelle@CoachMichelleLake.com or DM @CoachMichelleLake on IG